Sharing benefits of going green
SUSTAINABILITY is big business these days and, as companies large and small wise up to the benefits it can bring them, the IMS Sustainable Business Conference is being touted as the event for local businesses to find out more.
The conference, part of the Good Living Week programme of events, is taking place on Thursday, June 16, at the Future Inn in the centre of Bristol and features speakers from some of the city's leading innovative businesses.
Speakers from cutting-edge businesses such as Hewlett- Packard, InterfaceFLOR, Lloyds and Ecotricity, will share their experiences of 'going green' and the lessons that can be learned by others, whether they're at the beginning or some way along their sustainability journey.
Graham Sprigg, managing director of IMS Consulting, the consultancy behind the event, explains that sustainability must now be taken seriously as a business issue.
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He said: "There is compelling evidence to show that businesses that adopt sustainable practices are more profitable and resilient.
"Social commentators have confirmed that many companies that implemented an intelligent sustainable strategy came out of the recession more quickly than those that didn't have one in place. There is real evidence that proving sustainability can provide real competitive advantage in challenging marketplaces."
Mr Sprigg added: "While some business leaders still presume sustainability is about 'soft' aspects and saving the planet, those who recognise, for example, that reducing their carbon emissions also means a reduction in their energy bills will be in a much better position to run a competitive and successful business."
The sustainability debate is particularly important for organisations in the South West, given Bristol's growing reputation as a green city.
Bristol City Council has set an ambitious target of a 40 per cent reduction in CO2 citywide emissions by 2020 and is leading by example with a number of its own schemes to help achieve this, but local businesses have an important part to play in the region's sustainability agenda. Not to mention the potential they have to develop innovative initiatives.
Mr Sprigg added: "Whether you're an SME or a multinational, a manufacturer or service provider, an NGO or charitable organisation, the pursuit of sustainability is being demonstrated to provide tangible and measurable benefits.
"Ensuring sustainability is part of your organisation's everyday operational activities will help you to become a more effective, efficient and socially responsible organisation."
For more information or to register for the conference visit www.sustainableconference.org
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