Bristol's Old City area gets new crest and branding
THE oldest and most historic part of Bristol city centre is to get a new brand and makeover as part of a drive to make the area a major visitor attraction.
As reported in The Post new traffic measures are being introduce in the area around Corn Street and the area is to be given a general spring clean.
At the same time traders have joined forces to design a brand new crest for the area and a new illustrated map has also been produced along with a specially designed new website.
The Old City traders and businesses have come together to look at ways of making visitors more aware of the Old City which is often ignored on the walk from Broadmead to the Harbourside.
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The success of St Nick’s Market and the increase in cafes and bars in the area has made the Old City something of a destination but the aim is to make it even more attractive to visitors.
Eva Stuetzenberger, retail manager for Destination Bristol, is working with the Old City traders, on the scheme. She said: “Most cities on the continent pride themselves in their “Altstadt” (old town).
“Bristol’s Old City and its traders are finally starting to take pride and fully utilise the heritage and character of this unique area to entice visitors to its beautiful alleyways, interesting independent shops and quirky markets.”
The group worked with local artist Alex Lucas who developed a new logo, map and leaflet.
She said: “A normal logo just wasn’t good enough, so instead we developed our own Old City crest that looks as if it has been there for hundreds of years.”
Her inspiration for the crest came from the historic features of the Old City, including the famous “Nails”, interpreted in a light-hearted way to reflect the sprightly character of today’s Old City.
Bristol-based digital agency Edico Digital also got involved and voluntarily developed the BristolOldCity.co.uk website.
Adam Wood, managing director, said: “Having worked with businesses in the Old City for a number of years, we were pleased to contribute to this great project.
“Working closely with the Old City Traders’ and Business group, we’ve created a website that allows visitors to explore the unique businesses and attractions that the area has to offer, follow news and upcoming local events, and learn about the area’s rich history.”
Brett Hirt, from the Rummer Hotel, added: “The launch of the Old City Website finally brings the medieval heart of Bristol into the 21st century, and provides a digital platform to explore the attractions and independent businesses in the area.”
The new website is administrated by local Commercial Property Management company Eddisons.
Margaret Stewart of Eddisons says: “It is important to make sure that all of our local traders and businesses are supported and keeping the website up to date with Old City events is one of the ways we can help with this.”